UX Masterclass by Devoteam

Devoteam hosted the 19th edition of UXalliance UX Masterclass in Paris, France. This year theme was « Transform your organization through good design ». The main topic is about how a people centered approach can help you transform your company and respond to the fast-changing market.

We had talks from 25+ speakers from across 15+ countries and workshops to assist. An incredible chance to get some key insights from our tech and design global experts.

  • Define the right vision
    • Define your strategy with the « experiential singularity » matrix
    • A structured approach to uncovering business opportunities
    • How to reframe your project to find opportunities beyond the product
  • Build the right organization
    • Designing an organization for designers
    • How we designed our Design Strategy
    • Increasing your Design Maturity: from baby steps to organizational strategy
    • How we taught design research to a global organisation of non-designers
    • Applying a UX approach to design a company around the employee
  • Design the right product/service
    • Designing an organization for designers
    • How we designed our Design Strategy
    • Increasing your Design Maturity: from baby steps to organizational strategy
    • How we taught design research to a global organisation of non-designers
  • Build the right organization
    • Proactive research: a compass for innovation
    • Why Global research Matters
    • 3 things to consider when designing for the micro-segment of Indonesia
    • Enabling transformation through a collaborative approach: from design system to systemic design
    • Why Grand-Mère can’t text: inclusivity and older adults
  • Drive the product/service with the right data
    • A simple recipe to build key experience indicator (KEI)
    • Rolling research: 5 tactics to increase the velocity of user engagement